One of the new App Store features coming in iOS 15 is called App Store Events. In it, Apple will celebrate timely events in applications and games.
Apple is experimenting with App Store Events on iOS 15 devices, and as of this writing, users can see the TikTok Summer Camp event notification in the Today view of the App Store on iPhone. The event is also displayed on iPadOS 15.
Appearing as a card in the Today view, the first App Store Event displays the time and download link for TikTok, the application that hosts the event. By clicking on this link, you can get more information about what this event is – in this case it is the Summer Camp session where creators and artists can share their experiences with fans.
App Store Events will be used to inform users about gaming competitions, new movie premieres, live broadcasts and more, according to Apple. Events will appear in Today mode, but they can also be found on the Games and Apps tabs, search results, and the app’s product page.
App Store events are limited to devices running iOS 15, so the TikTok Summer Camp event will not appear on devices running iOS 14.7.1. The number of events will increase as the launch of iOS 15 approaches, and everyone will have access to them after the public release of the operating system.